NEWSROOM

New Ads Aim to Help Rural Teens Can the Dip Habit  (March 9, 2023) -
TSET campaign addresses smokeless tobacco use among youth country culture

New Messages From TSET Focus on Social Aspects of Vaping Among Teenagers  (February 9, 2023) -
Behind the Haze ads show teens sharing nicotine means sharing addiction

TSET  Messages Teach Teens to Go Beyond Gut Instinct When Choosing Snacks  (January 23, 2023) -
New educational messages teaching teensthe importance of healthy eating are rolling out across Oklahoma.

New TSET Messaging Encourages Teens to Break Free from Nicotine Addiction (January 11, 2023) -
Free quit service for teens teaches coping skills to keep tobacco use at bay.

TSET Messages Target Tobacco Use Among Rural Youth (November 10, 2022) -
In the new Down and Dirty ads, relatable scenarios teach teens how vaping nicotine negatively affects their mood.

TSET Releases Refreshing, New Youth-Focused Obesity Prevention Messaging (September 12, 2022) -
Swap Up, an obesity prevention campaign for Oklahoma teens, is releasing a new series of educational ads focused on the benefits of drinking water for peak physical performance and focus.

TSET Launches Online Vaping Cessation Support Group for Youth (March 28, 2022) -
Quit the Hit is a free, web-based program designed to reduce youth e-cigarette use, combat the impact of nicotine addiction and help Oklahoma kids live longer, healthier lives.

Swap Up is Launching Two New Health Education Messages (November 8, 2021) -
The Swap Up messaging focuses on teaching teenagers how the foods they eat impact the way they feel and how they perform in school and during physical activity.

TSET Releases New Vape Prevention Messaging for Teens (October 21, 2021) -
TSET Healthy Youth Initiative is launching two new educational messages aimed at reducing and preventing tobacco and vape use among Oklahoma youth ages 13-18.

Don’t Let Kids Be Tricked by Tobacco This Halloween (October 20, 2021) -
Candy-flavored products introduce hundreds of Oklahoma children to tobacco and vape each year

Health Leadership Builds Partnerships with Oklahoma Schools and Organizations (October 14, 2021) -
Youth Action for Health Leadership (YAHL), a new statewide youth-led initiative, is partnering to train and equip teens with leadership skills to address real health issues in their communities.

TSET Board of Directors Launches Youth Advocacy and Education Program (May 21, 2021) -
Teens in Oklahoma will have an opportunity to directly impact nutrition, active living and tobacco use, empowering youth to improve health outcomes for themselves and future generations through the second phase of the HYI program.

TSET Expands “Swap Up” Youth Nutrition Campaign Teen obesity prevention initiative launches new messaging OKLAHOMA CITY (May 10, 2021)
Teens in Oklahoma will have an opportunity to directly impact nutrition, active living and tobacco use, empowering youth to improve health outcomes for themselves and future generations through the second phase of the HYI program.

JSET Board of Directors Approves Youth Advocacy and Education Program Initiative will focus on leadership and healthier communities. OKLAHOMA CITY (Jan. 26, 2021)
TSET is seeking to empower Oklahoma youth to improve health outcomes for future generations. Teens are facing increasing threats to good health as rates of vaping and obesity continue to climb in Oklahoma and nationally.

TSET Healthy Youth Initiative Program Moving Forward Presentation to TSET Board of Directors shows Oklahoma youth struggle with vape use and nutrition. OKLAHOMA CITY (Nov. 12, 2020)
TSET Healthy Youth Initiative Program Moving Forward

New TSET Initiative Prioritizes Health of Oklahoma Youth Statewide educational campaign helps teens struggling against tobacco use and poor nutrition OKLAHOMA CITY (August 4, 2020)
Oklahoma youth face health challenges like never before, from the increase in teen vaping to rising rates of obesity. To help tackle these trends, TSET launched the Healthy Youth Initiative to educate Oklahoma teens and help them make informed choices about their health.